McSchino Automne Hiver 2014-2015

Le fast-food, c'est gras mais c'est chic.

Inutile de vous faire une liste des inspirations de Jeremy Scott pour la dernière collection de Moschino. Entre McDo, Bob l'Eponge, chips et céréales que l'on prenait le matin au petit déjeuner, nous pouvons affirmer que Jeremy Scott a voulu mettre en lumière des choses quotidiennes touchant un grand public. Car qui n'est jamais allé au McDo ? Qui n'a jamais regardé Bob l'Eponge ? Pour cela, il a dévié les codes habituels de la mode.

L'esprits vif et jeune de la collection se perçoit donc à travers ces inspirations on ne peut plus décalées et originales. Des sacs imitant la forme de cups McDo et celle de boîtes "happy meal", d'autres aux couleurs du McDo servis dans de grands plateaux etc. ont composé la collection. Et apparemment, ça marche plutôt bien puis la chanteuse Katy Perry, la mannequin Jourdan Dunn et la journaliste de mode Anna Dello Russo se sont déjà procuré plus d'une pièce de la collection. Et je ne compte même plus le nombre de personnes que je vois avec une coque Moschino pour leur iPhone. Jeremy Scott a su captiver l'intention de son public en étant différent, et nous pouvons affirmer que sa collection a eu un franc succès.

De gauche à droite: Jourdan Dunn, Katy Perry, Anna Dello Russo

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